Communicate Clearly
Your communication material says a lot about you.
A well written and presented business card, website, brochure, proposal, report, presentation, newsletter, plan, online network and blog all tell a story about your professionalism, attention to detail, great ideas and desire to communicate clearly. Good writing keeps the reader’s focus where it should be — on your message.
In this era of expanding communication channels and participatory marketing it’s more important than ever to have a presence in the social media as well as in print – and those messages should work together like the well-rehearsed members of a music-lovin’ band.
Poorly written copy, typos, superfluous text … well, remember how irritating it is to read other people’s sloppy writing? It’s like hearing lots of distracting um’s and uh’s in a verbal presentation. It shakes your faith in that person a little, doesn’t it? You also know the feeling of heartbreak when your favourite websites and blogs don’t get updated often enough.
Do everything you can to make sure that’s not you!
If writing or layout aren’t your strongest skill set, if you don’t have time to manage all the social media, if you understand the value of having someone proofread your work before it’s published, or if you appreciate delegating your communications tasks to someone who will give their full attention and expertise — let’s talk.
I offer over 15 years of experience with:
- corporate communications
- writing, editing, typesetting and design layout
- marketing and integration of social media
- project management
- media production
All of these experiences have been focused on presenting the best possible version of a story that there is to tell in the places where the right audience will find it.
I’d love to hear what you’re up to and what you could use some help with. There’s no charge for a consultation meeting or sharing initial ideas. Although appreciation expressed with chocolate is never refused.
I’m based in Vancouver, BC.
Reach me at sara @ lyranproductions.com or (604) 730-1630.
